According to a report (in PDF) by the Pew Internet and American Life Project
The average American internet user is not sure what podcasting is, what an RSS feed does, or what the term “phishing” means
RSS had lowest recognition of the terms surveyed at 9 percent, just below podcast at 13 percent.
Just 29 percent had a good idea of what phishing is.
There sure is a lot of work to do.
One Comment
Frankly, 9% seems *high* to me for knowing what RSS means, considering that it has only started to become popular in the last 6 months or so.